For the past three years, a social media management company called
Vitrue has been examining Facebook activity patterns around brands and companies. The study, which Vitrue recently released, reveals the days and times when certain brands experience the most activity from their Facebook fans.
According to
Mashable, "Vitrue analyzed Facebook post data from August 10, 2007 to October 10, 2010 from more than 1,500 brand streams -- more than 1.64 million posts and 7.56 million comments in all. Shares and 'likes' were not included in the study."
