A good friend of mine, who happens to also be one of the most experienced SEO marketers I know, told me about he’s great course, which will help people like you and others to understand the basic principles to gaining a better positioning in SERPs (Search Engine Results Pages) and with it, to gain more targeted visitors which automatically will become potential clients.
I’ve looked well among the main subjects in he’s course and personally I couldn’t find a better way to make people understand better than this one.
One thing that I’ve liked very much is that the course is structured in 10 main parts and every part marks a week, so at the end of 10 weeks of following the course you will be able to master some of the most essential SEO techniques. Every subject is treated in detail and everyone can easily learn from the course.
Learn SEO in 10 Weeks
1. Strategy: Understanding Your Goals and Setting Expectations
Like in any other activity, planning the SEO strategies you are going to use is vital. You should also understand that SEO is not like any other web marketing activity and it takes time so you should know what your expectations will be.
2. Market Research & Analysis: Know Your Target Market Before Spending Marketing Dollars
Before going to the fight ground, you have to know about your enemy in order to defeat him. Considering the fact that for top search engines results is a big fight, you have to spend a lot of time on research.
3. Paid Search: Using Pay-Per-Click Strategies to Drive Relevant Traffic that Converts
Even if is one of the paid methods to get quality traffic, PPC is extremely competitive and in this course you’ll learn how to increase your chances of winning the battle for search engines empire.
4. Search Engine Optimization: How to Gain Free Exposure and Traffic Through SEO
It is quite obvious that this method is not as strong as PPC, but an optimized website can bring extraordinary benefits + that is completely free.
5. Content Creation: Creating Compelling, Valuable, and Viral Content
Building the content is for many people one of the most annoying thing and for others can also become very tiring. The SOS Course comes with great tricks on how to start build HQ and most important original content.
6. Link Building: How to Find Quality Link Building Opportunities
Link building is in my opinion one of the most important factors in gaining credibility in search engines. I’ve also talked about getting backlinks in some previous articles (article directories and high pr blogs).
7. Local Search: Capturing Localized Traffic to Your Website
Because search engine can help you get the traffic you want, is pretty good to use this in your advantage and build campaigns for web surfers around the area which is your main target.
8. Social Media: Build Your Brand, Drive Traffic and Form Relationships Using Social Media
Since social media is growing very fast lately, marketers are using it to build backlinks and create credibility for a product or service using recommendations.
9. Making Money: How to Monetize for Your Website or Blog
This is probably the part which represents high interest for many of you. This is the part where you learn how to collect the benefits from SEO marketing.
10. Website Analytics/Testing: Understanding Your Audience and Increase Conversions Using Web Analytics
A form of research which tells you what you need to improve and what you should build in term of content.
If you follow the 10 Week Course by Stay On Search, which is FREE btw, you most definitely will be able to increase your popularity in search engines and undoubtedly grow your traffic. Since the term web traffic can be categorized in such many forms, you should understand that we talk about the most valuable traffic you can get – SEO Traffic.
You can learn more about the Stay on Search Course by visiting the Official website of the course or SOS.
+ If you join the Course now you will get a Bonus Tools of the Trade: The Internet Marketers Toolbox
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